Consultancy.uk: Building a Business Case for Sustainability

Consultancy.uk spoke with Green Project CEO and Founder Sam Stark about the power of sustainability leaders building strong business cases to create more sustainable operations across businesses.

‍Sam Stark said:

‍In practice, the most successful approach to decarbonization balances push and pull forces. While the carrot illustrates long-term value, the stick signifies the escalating cost of inaction. Combining these perspectives relies on there being full visibility into the overall emissions and progress across the business to enable stakeholders to identify opportunities and mitigate both short- and longer-term risks.

Delaying decarbonization not only increases risk but also results in missed opportunities for value creation and competitive advantage. For this reason, businesses simply cannot afford to wait until they have ‘perfect’ data or fully mature plans before they start to take action.

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